Imagine an art gallery.
You probably see large works of art, delicately framed and hung with precision for viewing.
Now, picture this: your audience viewing your online presence like they would an art gallery.
Is your content chosen with care?
Does your messaging convey the work you’re presenting?
Are you drawing the attention of onlookers? Are they interested?
Classically, a gallery is presented to communicate emotion and intention with the viewer. Each piece of art is placed to continuously draw the eye, giving the viewer plenty to digest and enjoy. In a gallery, what is presented is done with cleanliness and clarity; intention is everywhere. Each work gives the audience a chance to make a personal connection.
Replace the concept of art with your online presence: social media strategy, content creation, and community engagement. Each of these concepts are an integral part of your ongoing success. These building blocks need to be understood to be valued.